Sean Frank, CEO of Ridge Wallet

 

If you’ve been on YouTube in the last year, you’ve probably seen a Ridge ad. That kind of visibility doesn’t happen by accident. Sean Frank helped turn Ridge into one of the most recognizable consumer brands online — and he did it without raising a dollar of venture capital.

He’ll be joining us at Beanstalk, and his path is a blueprint for what it looks like to scale on your own terms.

Sean started on the outside. He was running Ridge’s ads through the brand’s agency, driving results, until he made a move most people wouldn’t: he bought the company outright. Why settle for a fee when you can take the wheel?

Since then, Ridge has crossed nine figures in revenue. No outside money. No noisy valuation rounds. Just clean math and performance that compounds.


That same mindset shows up in how Ridge reaches its customers. In a single year, the company sponsored over 4,000 YouTubers, turning paid media into a system.

If you haven’t seen a Ridge ad, you’re probably off-grid. And if you are, they’re probably on their way to find you.

Sean’s not just working with creators. He’s bringing them inside. Marques Brownlee, one of the most respected names in tech media, now sits on Ridge’s board and helps shape what comes next.

And wallets were only the beginning. Ridge recently expanded into titanium wedding rings — minimalist, aerospace-grade, and designed with the same longevity as the core product. If it fits the brand, he builds it. If it doesn’t, he passes.

That’s how Sean leads: no borrowed playbook, no over-engineering. Just ownership, focus, and results that speak for themselves.

That’s the kind of presence we’re excited to welcome into the Beanstalk room.


Want to meet leaders like Sean at Beanstalk?
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Know someone who should be in the room?
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