Google.

Google Ads is the advertising arm of Google that consumer brands use to reach shoppers on Search, Shopping and YouTube. Search and Shopping ads surface product photos, prices and store names to people with purchase intent across Google Search, the Shopping tab, Images and Maps, fed by product data in Merchant Center. YouTube ads run video campaigns across Shorts, in-stream and in-feed formats, targeting viewers by what they watch and what they intend to buy. Performance Max ties the channels together in a single AI-driven campaign that automates bidding, targeting and creative across Search, YouTube, Gmail, Maps and Display against a brand's conversion goals.