Orita.

Orita is an AI customer segmentation platform that builds a bespoke machine learning model unique to each brand's audience, continuously retraining it by processing hundreds of millions of customer signals daily. It produces easy-to-use segments that populate directly in Klaviyo to power smarter decisions across email, direct mail, SMS, and remarketing ads. Orita is a Premier Klaviyo Partner and is SOC 2 Type II compliant.